What is Shared Value?

A very simple explanation of what shared value is

Shared Problem

Shared Solution = Shared Value

Shared Outcome

How we use documentary film in shared value program design and shared value impact reporting

SHARED VALUE PROGRAM DESIGN

Using our visual Human Centred Design Methodology we collected visual qualitative data to help with the program design

The rapid advances in technology and the uptake of smart devices across the globe has changed the way we can collect and use qualitative data. It has presented opportunities to enhance participatory methodologies such as Most Significant Change, participatory forums, participatory media & for human centred design.

At the Story Catchers, we have developed an innovative and effective methodology that uses film for monitoring and evaluation, social impact measurement and human-centred design processes. The qualitative data collected is used in the whole process from the initial data collection, analyzing the data to creating documentary-style reports to communicate findings.

We all can recognise and celebrate the power of story, however is the same recognition given to the ethical responsibilities of the story catcher?  I believe that story is sacred and attention must be given to the ethics of collecting and sharing the individual and community’s story. 

Authentic storytelling highlights issues and encourages people to share information. Few would deny that authentic stories have the potential to drive considerable social impact. These stories are stories for purpose.

Over the next couple of blogs I will be taking a look at ‘Stories for Purpose’; what are they, how do we capture them, and how and when do we use them.

“Stories are just data with soul” Brene Brown

Research, monitoring, evaluation and reporting are all about the data, the facts. The question is how can we best communicate these facts?

Researchers and evaluators spend a lot of time thinking about what they want to tell an audience, however not so much time spent on the how.

Information is often delivered using long and comprehensive written reports, factual PowerPoint presentations, excel spread sheets, graphs etc.

How many people read these reports?  how engaged are they? and how can we do it differently to better engage our audience?

The Centenary Service and March was the largest I have ever attended. Perhaps the 100 years was the reason for the large turn outs or perhaps it is that ANZAC Day signifies our countries values of courage, mateship, and sacrifice. Values that have great meaning for us and our sense of national identity.

Participatory Media has changed millions of people lives across our globe.

It can be a very important and powerful tool for change.

What is Participatory Media?

Participatory media is where the audience plays an active role in the process of collecting, creating and sharing media content.

Stories are native to us all. It was how we first learnt about the world, and our place in it. Stories are more powerful than facts or figures alone. They are a great way to share your ideas, successes and learning’s.

On the weekend I attended the World Premier of ‘Chookman the Movie’ by a filmmaker and friend from France, Marc Cousins. This movie is about a man from the Riverland in South Australia who had the courage to build ‘the boat of his dreams’ and live a life true to himself, and not the life others expected of him. Looking at his boat and hearing his laugh you may think that he is crazy – but NO, he is far from crazy  - he is contented and on purpose.